Development of a marketing strategy, market launch and promotion of the Company’s Gastro brands.
Participation in the development, implementation and control of the marketing plan and budget.
Insights generation through analysis of internal and external sources.
Development and implementation of marketing activities for the assigned brands (including Internet marketing), analysis of their effectiveness.
Achievement of planned indicators.
Creation of content for visits.
Providing the necessary types of promotional activities.
Organization of training events for medical representatives with subsequent supervision of the results.
Development of strategic partnership with KOL and the most significant medical organizations.
Regular market visits, interaction with internal and external stakeholders.
Compliance with the requirements of local laws and corporate policies in the conduct of operations and interaction with healthcare professionals and other stakeholders.
Evaluation of portfolio and suggesting new product launch.
Key Personal Attributes:
Excellent communication skills.
Strong negotiation and influencing skills.
Networking skills.
Strong organizational and planning skills.
High sense of responsibility and ownership.
Ability to plan multiple products communication and deliver results according to plan.
Minimum Requirements:
English level proficiency – upper-intermediate and above (B2+). You should be able to communicate fluently both written and verbal, feel comfortable to defend marketing strategy for products in English.
A very good understanding of market trends, ability to conduct competitive analysis of the market/category/subcategory.
Strong presentation & communication skills for effective decision making at all levels within the organization and for external stakeholders.
Marketing experience and/or education will be a plus
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